Personal project:

Burnout Indian-American Fusion is a fictional restaurant concept that focuses on food to spice up your soul. The feeling of burnout is something we all experience at some point in our life - if not repeatedly. Besides good ol' R&R, there's no better way to recover from burnout than to nourish yourself with flavors that excite your senses. I wanted to experiment with an identity system that evoked a sense of waking up and coming back to life.

Thanks for indulging (and yes, I caught myself salivating multiple times while working on this).

COVER
SKETCHES
PRIMARY_SECONDARY LOGO
WORDMARKS
COLOR/TYPOGRAPHY
PRIMARY ON LT/DK
SLOGAN
RESTAURANT IMAGERY
TO-GO BAG
CUPS_TO-GO PACKAGING
MENU
APP ICON/MOBILE
THE END

Extra:

Instagram story teaser video.

Animation has always been something I've wanted to dive deeper into. I took this personal project as my kick in the ass to do so. After consuming a ton of nightly After Effects tutorials, I'm officially even hungrier to learn more. I know I have a lot to learn and I'll make mistakes along the way, but that's the beauty of the process.